Black Card LLC is an American financial services company offering Black Card (MasterCard), a gift card issued by Barclays Bank Delaware. By 2015, this card has an annual membership fee of $ 495 for account holders, and $ 195 for each additional authorized user on the account. By 2015, the Black Card changed its name from Visa to MasterCard.
Video Black Card (Mastercard)
Features
Stainless steel card holders receive membership allowances including cash-back bonuses, 24/7 concierge services, gifts, worldwide receipts, and Luxury Magazine , the magazine's only quarterly member in print and digital form, similar to Amex's Black Card Magazine Black Ink and Centurion .
The concierge services offer a variety of services including entertainment planning, business services, gift arrangements, travel information, and assistance.
The Company also offers travel insurance for luggage, travel/cancellation, car rental damages, warranty service managers, and security purchases up to $ 500 per claim. The $ 495 annual fee gives members a limited enrollment in the VIP lounge program which provides access to many airport lounges.
Maps Black Card (Mastercard)
In media
In early 2009, the New York Times card ad was the focus of the segment Stephen Colbert who pretended to misunderstand the name as a race. The Black Card has also been featured as high-end credit cards at Vegas Magazine , Ocean Drive , Capitol File , and /i>.
TIME Magazine is dubbed the Black Card one of the "5 Credit Cards You Do not Want in Your Wallet." Citing CardHub, the magazine called Black Card the worst common consumer credit card as a result of its membership fee. Consumerism comments contrast that card costs offset ransom rewards and concierge services.
Black Card vs. AmEx Black Card
Black Card LLC successfully registered the "Black Card" as a US trademark in 2009. However, American Express offers its own exclusive black card called Centurion Card, which it considers to be widely known as "the Black Card" before the Black Card launch (then cards Visa), although it never tries to trademark the name itself. American Express filed a lawsuit against Black Card LLC in February 2010, claiming that the trademark was obtained improperly and to seek redress. This demand was concluded in November 2011, with the US District Court for the Southern District of New York deciding that the Black Card, LLC's trademark under the name "Black Card" should be canceled on the grounds that it is only descriptive. (See also American Express Marketing and Development Corp., et. V. Black Card, LLC , 2011, US Department LEXIS 133151 (S.D.N.Y. November 17, 2011.)
Today, it uses a registered trademark under license.
References
External links
- BlackCard.com
- LuxuryMagazine.com
Source of the article : Wikipedia
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